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Monthly Report

Pure Skin • December 2025 • All

Performance Funnel

Complete Journey Tracking - Fully Tracked Customers Only

Total Visits

4,695

6% conversion

Total Leads

297

28% conversion

Total Appointments Booked

84

Est. Revenue per Booking: Rev/Booking: $484

Total Estimated Revenue

$40,693

New Clients Performance

Fully Tracked Customers Only

New Leads

131

19% conversion

New Appointments Booked

25

New Estimated Revenue

$12,111

Returning Clients Performance

Fully Tracked Customers Only

Returning Leads

166

36% conversion

Returning Appointments Booked

59

Returning Estimated Revenue

$28,582

New vs Returning Analysis

Trackable + Non-Trackable

Lead Distribution

297

Total Leads

New Leads
131 (44.1%)
Returning Leads
166 (55.9%)

Appointment Distribution

84

Total Appointments

New Appointments
25 (29.8%)
Returning Appointments
59 (70.2%)

Customer Revenue Mix Over Time