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Monthly Report

Pure Skin • October 2025 • All

Performance Funnel

Complete Journey Tracking - Fully Tracked Customers Only

Total Visits

5,272

6% conversion

Total Leads

318

28% conversion

Total Appointments Booked

89

Est. Revenue per Booking: Rev/Booking: $461

Total Estimated Revenue

$41,066

New Clients Performance

Fully Tracked Customers Only

New Leads

153

23% conversion

New Appointments Booked

35

New Estimated Revenue

$16,149

Returning Clients Performance

Fully Tracked Customers Only

Returning Leads

165

33% conversion

Returning Appointments Booked

54

Returning Estimated Revenue

$24,916

New vs Returning Analysis

Trackable + Non-Trackable

Lead Distribution

318

Total Leads

New Leads
153 (48.1%)
Returning Leads
165 (51.9%)

Appointment Distribution

89

Total Appointments

New Appointments
35 (39.3%)
Returning Appointments
54 (60.7%)

Customer Revenue Mix Over Time